I have a rule when it comes to advertising - no fart jokes. Unless, of course, you're advertising a product that actually helps eliminate the gas that we've all been laughing about since we were three. And also, unless it is a really simple, funny, memorable idea that is just perfectly photographed and art directed. Then, I look the other way.

Art Director: Joel Arbez

Writer: Matt Antonello

Awards: Communication Art Advertising Annual, Multiple Marketing Awards Bronze, ADDC, Applied Arts